The advantages of hardware mold industry cluster highlights Dongguan's output value of 20 billion

As an industrial organization form, industrial clusters avoid the problems of excessive management costs and agency costs caused by “integration” and large groups, and avoid the problem of excessive transaction costs and high logistics costs caused by long-distance transactions. . In the view of Luo Baihui, secretary-general of the International Association of Molds and Hardware and Plastics Industry Suppliers, the industrial cluster provides a competitive supporting supply chain platform for enterprises, suppliers and customers. The development of industrial clusters has its own laws and has a process of production, development, maturity and decline. However, the development of industrial clusters is not entirely a spontaneous process, but also affected by many factors, especially the development of related industries, changes in market demand and government policies. 1. The accumulation of local industrial chain provides the entity-based market as the main driving force. As far as the emergence of China's industrial clusters is concerned, most of them are gradually formed by the self-development of enterprises under the influence of market rules. Among them, the industrial clusters in the Guangdong Pearl River Delta are export-oriented industrial clusters driven by foreign direct investment. The Wenzhou area in Zhejiang is a cluster of characteristic industries that rely on local entrepreneurs and industrial and commercial development, while Beijing Zhongguancun is based on dense countries. High-tech industrial cluster formed by scientific and technological resources. These industrial clusters are spontaneously formed under the driving force of market forces, and the local government only guides them after the emergence of the industrial cluster. Moreover, from the perspective of development history, the main driving force of China's industrial clusters is also the market. Both foreign and private enterprises are good opportunities to seize China's reform and opening up, and make full use of the market's expanding and opening up and deepening opportunities to achieve space. Agglomeration and industrial division of labor cooperate to form an industrial cluster and continue to grow and develop in it. For example, Yueqing Refined Switch Factory in Liuzhou Town, Wenzhou, was a typical family workshop when it was founded in July 1984. It has only 5 employees and its annual sales income is less than 10,000 yuan. However, it seized the strong market demand and insufficient supply. Opportunities, vigorously expand the market, and through imitation, derivative, by the end of the 1980s, Liushi Town has produced more than 2,300 low-voltage electrical appliances, more than 9,000 family workshops, forming a huge industrial chain. These industrial chains have accumulated industrial clusters in the local area. With the continuous growth of enterprises and the enhancement of brand awareness, these industrial clusters provide a solid foundation for Chinese brands to go abroad. 2. The government promotes the development of industrial clusters. At the beginning of the formation of China's industrial clusters, they are basically self- issued by enterprises. However, after the emergence of industrial clusters, local governments tend to actively support them and make important contributions to the development of local industrial clusters. contribution. The important role of local governments is mainly reflected in the following aspects: First, provide various preferential policies to attract investment and promote enterprise development. Local governments usually formulate corresponding preferential policies in terms of land and taxation to create a relaxed environment for the development of industrial clusters. The second is to improve the infrastructure, optimize the investment environment, and enhance the attractiveness of attracting investment. The third is to establish industrial parks, encourage enterprises to enter the park, and promote industrial agglomeration and parkation. The fourth is to establish a trading market and expand the market. The fifth is to hold product fairs and trade fairs, expand external influence and market awareness, implement regional overall marketing, and create regional brands. The sixth is to guide and support the technological transformation of enterprises and promote the upgrading of product technology in industrial clusters. The seventh is to coordinate the combination of production, learning and research to create a continuous stream of technological innovation capabilities for industrial clusters. 3. Capital game tends to alliance. In the process of industrial cluster formation, resources are the key point. However, in fact, when resources are shared within the industrial chain, the game of capital power appears. First of all, the pressure of capital, with the further deepening of economic globalization, under the influence of capital, the inter-market competition between enterprises will increasingly move toward co-opetition. In the context of corporate restructuring and industry mergers and acquisitions, it has made it possible for the formation of large enterprise groups and industrial cluster operations. Secondly, under the market environment of subdivision, the homogenization of products will become a new bottleneck for the development of enterprises. Under the resonance of capital strength and homogenization of enterprises, the formation of brands will be aggravated. Most of China's hardware industry clusters are in the process of development from maturity to maturity. There is still great potential for development. The development speed and quality of development are also affected by external factors. Therefore, the government needs to grasp its development trend. Support. Luo Baihui, secretary general of the International Association of Mould & Hardware Plastics Industry Suppliers, said that China's hardware industry cluster will develop rapidly in the future, and will develop in a more specialized, market-oriented and more international direction. Mature, the current more prominent development trends are mainly in the following aspects: 1. The economic scale of the hardware industry cluster is gradually expanding . An important reason why industrial clusters have received widespread attention is their high growth, and most industrial clusters have strong growth. Capacity, due to the rapid growth of the national economy, the growth rate of China's industrial clusters is more prominent. For example, “China Hardware Production Base” – Hardware Industry Cluster of Xiaolan Town, Zhongshan City, Guangdong Province has achieved rapid development in the past 20 years. From 1985 to 2004, the total output value of Xiaolan Town’s hardware industry increased from 45.25 million yuan to 17.38 billion yuan. The annual average growth rate reached 36.8%; the number of enterprises increased from 47 to 3,079, with an average annual growth rate of 24.6%; the number of employees increased from 4,552 to 82,456, with an average annual growth rate of 16.5%. The total output value of Shaoxing's tie industry cluster increased from 120 million yuan in 1985 to 5.4 billion yuan in 2004, with an average annual growth rate of 22.2%; the number of enterprises increased from 7 to 162, with an average annual growth rate of 18%; The number of people increased from 4,383 to 7,407, with an average annual growth rate of 8.4%. Although it is impossible to list the growth rates of all industrial clusters one by one, the trend of scale expansion is very obvious due to the high growth capacity of industrial clusters. 2. The new hardware industry cluster has emerged after more than 30 years of development. China's hardware industry cluster has become an important source of economic growth and an important source of international competitiveness in some regions, and is playing an increasingly important role in regional economic development. The role. While the original industrial clusters are maturing in the eastern coastal areas, the division of labor is continuously refined, and some new industrial clusters are derived. For example, Guangdong Dongguan mainly focuses on IT product manufacturing, and gradually differentiates into professional clusters of hardware, plastics and molds, supporting the electronic information industry and forming an integrated IT industry cluster. At the same time, it is also very common for a local industrial cluster to drive the development of other industries and gradually form new industrial clusters. For example, a number of garment industry clusters in Zhejiang Province have driven the Taizhou garment machinery industry cluster; the development of the Yongkang hardware industry cluster has driven the development of the auto parts industry. In addition, the vast central and western regions draw on the experience of the southeastern coastal areas and are also striving to develop in the direction of industrial clusters.         Core competitiveness sustainable development Hardware manufacturing export-oriented development characteristics are obvious. In recent years, the export of hardware products has grown in an all-round way. The main hardware and electrical products have blossomed in full, not only the growth of traditional export products such as power tools, hand tools and construction hardware products. The export growth rate of kitchen appliances and sanitary products, which have a high proportion of exports before, is also very obvious. The huge market and central gravity will further attract the transfer of hardware multinational manufacturing centers to China. The Chinese market has been eroded by the world hardware industry. Luo Baihui pointed out that to enhance the competitiveness of China's entire hardware industry, it is necessary to strengthen domestic resource security from the source, starting from the domestic market, starting from the basics, and mastering the initiative, in order to avoid the long-term situation of being controlled by people. 1. Vigorously develop hardware industry clusters and build hardware industry chain. China's hardware industry is mainly based on small and medium-sized enterprises. It is difficult to compete with large European and American companies in a short period of time. This is to give full play to the competitive advantages of industrial clusters and the use of clusters. The unique professional division of labor and mutual cooperation functions strengthen the competitiveness of the whole industry and occupy a place in the global market. 2. Adjust and optimize the hardware industry structure and promote industrial upgrading. The Chinese hardware industry is a labor-intensive industry. Among China's export products, labor-intensive products will still dominate for a long period of time. At the same time, it should be noted that the advantages of labor-intensive export products are slowly weakening for various reasons. In order to have long-term development, China's hardware industry must adjust and optimize its industrial structure. It must continue to give full play to the advantages of the traditional hardware industry, and vigorously develop knowledge, technology-intensive industries and emerging industries to promote the upgrading of the hardware industry. Only in this way can we shorten the gap between China's hardware industry and developed countries as soon as possible. 3. Cultivate and introduce hardware professionals and improve intellectual capital factors The lack of professional talents has become a bottleneck restricting the further development of China's hardware industry, which will inevitably affect the international competitiveness of China's hardware industry. To solve this problem, we can take the road of combining internal development with external introduction. On the one hand, it can strengthen short-term training for existing employees of the enterprise to improve the existing human resources; on the other hand, introduce high-quality industry talents through various channels to enhance the intellectual capital factor of China's hardware industry. 4. Give full play to the government's guiding and supporting role, create a good environment for the development of the hardware industry, increase support for major infrastructure, enterprise technological transformation and independent innovation, energy conservation and emission reduction, and support for small and medium-sized enterprises, and introduce some effective policies to promote enterprises to develop China. Brand, helping companies to develop new products and technological innovation. For example, the establishment of 'innovation compensation mechanism', through the implementation of tax reductions and exemptions to compensate enterprises for the cost of research and development; to simplify the examination and approval procedures for product innovation companies, provide technical advice and other services. Create a good development environment for enterprises, and then improve the international competitiveness of enterprises. 5. Promote independent innovation, implement brand strategy, and increase product added value. Currently, China's hardware industry is mainly based on volume expansion, forming excessive competition at the same level in the international market. To change this development mode, we must adhere to Innovative concept, innovative in product development and technological transformation, can actively cooperate with research institutes and universities to jointly develop new product projects, and strive to open up domestic and foreign markets, thereby overcoming quantitative growth, upgrading product grades, and improving products. The added value, focusing on the construction of independent brands, to enhance the position of China's hardware enterprises in the global industrial division of labor, improve the ability to resist risks and their own 'bargaining' ability, and thus enhance the sustainable development competitiveness of the hardware industry. Industrial Clusters Bring Six Advantages China's hardware industry clusters have received widespread attention. Most of the hardware industry clusters are in the process of development and maturity. Their development speed and quality of development are also affected by external factors, but they also have many advantages. 1. The industrial cluster is conducive to saving the cost of transactions. In the industrial cluster, the enterprise is faced with the nearest and numerous raw material suppliers and equipment suppliers, so it can shop around and can achieve lower cost and higher requirements. , to purchase a variety of inputs at a faster rate, including raw materials, components, machinery and equipment, various services, and various human resources. Industrial clusters are beneficial to the mutual promotion of industrial and professional markets. Industrial clusters are conducive to the formation of professional markets, and the formation of professional markets will further promote the development of industrial clusters. First, because of the professional market that has a great influence at home and abroad, it is beneficial to the sales of products. Second, because there are many professional markets, it is convenient for companies to purchase raw materials and accessories, and the price is very low. Third, these professional markets are both product distribution centers and information distribution centers. At the same time that people of the same kind at home and abroad are concentrated here, relevant information at home and abroad is also concentrated here. With this information, companies in the cluster can improve the variety of colors in a timely manner and quickly adjust the product structure. Companies can continue to reduce costs by providing external power and pressure. 2 , industrial clusters are conducive to the creation of regional brands in the fiercely competitive market economy society, not only products need brands, companies need brands, is a city, a county also needs brands. The brand of the product indicates the unique performance and quality of the product, and the regional brand indicates the industrial advantage and product characteristics of the region. Just as brands with more influential products can get more consumers, brands with more influence can attract more dealers, suppliers, investors and talents. At present, China's major hardware industry bases have promoted the prosperity of upstream and downstream industries to varying degrees, which is very beneficial to the overall development of the regional economy. Industrial clusters are conducive to the creation of regional brands. When it comes to home appliances, people think of Shunde; when it comes to lighters, people think of Wenzhou; when it comes to tie, people think of Zhangzhou; when it comes to socks, people think of Zhuji Datang; when it comes to textiles, people will Think of Shaoxing, Zhejiang; when it comes to hardware, people think of Yongkang. 3. Industrial clusters are conducive to attracting investment After studying the industrial development model in many parts of the country, we found that industrial clusters are the best investment environment. Industrial clusters themselves represent markets and business opportunities. Industrial clusters are a good project incubator and business incubator. Some visionary people can constantly find a blank space for investment here. It is the investment in these blank areas that has made the cluster's industrial supporting system and service system more and more perfect, and the industrial chain has been continuously extended. In addition, starting a business within an industrial cluster not only has low entry costs, but also has low exit costs. Since there are hundreds or thousands of similar enterprises, some companies fail because of poor management, or they need to sell because of industrial restructuring, including selling some assets, it is easy to find buyers, because many high-quality enterprises urgently need to expand, Mergers and acquisitions of local companies are the best way to expand their costs. Not only is it conducive to attracting external direct investment, but it is also conducive to the financing of enterprises within the cluster in domestic and foreign capital markets. 4, the industrial cluster is favorable to governance "credit missing" credit loss is a major chronic disease in China's current market economy. According to media reports, “credit shortage” has caused invalid costs in market transactions to account for 10% to 20% of China's GDP, and direct and indirect economic losses amounted to 585.5 billion yuan per year. In the case of a serious lack of credit, regional industrial clusters are effective measures to reduce transaction costs and avoid loss of credit. Regional industries are concentrated. Many enterprises in the same industry and related industries are concentrated in the same city. They know each other well. Whether they are in arrears, fraud or debt evasion, they are not locals, but they are local people. Once someone has a pit person's behavior, this information will be immediately spread in the local area, and it is difficult for him to stand on the ground. Moreover, since the buyer and the seller are very close, the buyer does not pay for the product, the seller sells the fake, and the cost of debt collection and return is very low. You can go to your home every day to discuss, you don't have to fly, you don't have to live in a hotel, you can spend 10 minutes, 8 minutes to discuss. In the industrial cluster, the bosses of each enterprise are familiar with each other, and some are partners who grew up together. Long-term business contacts have further enhanced each other's friendship and trust. Because of geography, kinship and business relationship, people have formed a friendship network of mutual help and mutual trust. This kind of friendship network is based on it. Under such circumstances, there is generally no such phenomenon as fraud, fraud, and malicious default. 5. Industrial clusters can promote enterprise innovation, making a certain region a learning organization in the industrial cluster. Since domestic and foreign users, distributors, and suppliers are all gathered here, various latest market information, product information, and technical information are also This collection, and these will be the source of innovation. In addition, the exchange of various information within the cluster has become more frequent, and there are more opportunities for innovative ideas to collide. In addition, the competition within the cluster and the communication between the employees of the enterprise also make the desire of the enterprise to be more intense, and at the same time, the cost of learning is reduced, and the learning effect is more likely to occur. 6. Conducive to the deep division of labor between enterprises In the industrial cluster, the business model of the enterprise is generally “core capability plus outsourcing”. That is to say, each enterprise will concentrate all its funds and all its energies on the point that it has the most advantage. Make this the cheapest, best, and even the cheapest and best in the world. This is the core competence of the company. Other work, including the production of other parts, product design, sales and other related businesses, is outsourced to other professional companies. In this way, each product is a collection of core competencies of many companies. Guangdong mold welcomes development opportunities During the “Eleventh Five-Year Plan” period, Guangdong molds have developed rapidly, and the scale of the industry has further expanded. The mold revenue has been more than 40% of the country. According to Luo Baihui, head of the International Association of Moulds and Hardware and Plastics Industry Suppliers, Guangdong's mold import and export has been leading the country, with exports accounting for nearly half of the country's total. Guangdong Mould has been leading the national average for about 10 years in home appliance plastic molds. As an overall export-oriented mold enterprise, some enterprises have similar modelling, specialization level and management level to advanced developed countries, but most of them belong to foreign-funded enterprises. Their mold manufacturing concepts are in line with international standards, and their high-precision molds are all exported to developed countries. Some companies employ international technology and management talents to introduce advanced foreign management software, which is a step further than the original domestic enterprises paying attention to the introduction of international advanced equipment. Although the Guangdong mold enterprises were affected by the international financial crisis at the end of the “Eleventh Five-Year Plan”, the export volume and turnover decreased, but with the economic recovery, enterprises seized opportunities and formed stronger competitiveness after the crisis. Advantages of the “12th Five-Year” Guangdong Mould Industry 1. Enterprises should pay more attention to the national “Twelfth Five-Year” development plan, and Guangdong mold enterprises should pay more attention to the “12th Five-Year” development plan of Guangdong. Guangdong Industry will focus on high-end new electronic information, new energy vehicles and semiconductor lighting industry as the focus of recent industrial development, to promote the entire industrial layout, and ultimately achieve overall adjustment, which is also a major strategy for Guangdong's industry to achieve double transfer and change of birds and transformation and upgrading. continue. Electronic information involves precision metal molds , and new energy vehicles are a major opportunity to drive the overall development of the entire Guangdong mold. 2. Guangdong's investment in energy vehicles is close to 10 billion. By 2015, Guangdong will form a comprehensive production capacity of more than 200,000 electric vehicles. The new energy vehicle project will lay the commanding heights of the automobile industry in order to lay the advantages of future automobile technology. For the mold enterprises, the “Twelfth Five-Year Plan” can also be developed on the automobile molds, which is a good development opportunity for the national mold enterprises. In 2010, China's auto production will exceed 17 million units, and by 2015 it is expected to reach 35 million units. There are tens of billions of mold "cakes" to be divided, can we catch? 3. Rail transit such as high-speed rail and subway is also a national key investment project, electronic information field project, shipbuilding and large aircraft project are our market opportunities. 4. The state's high-tech basic industries such as molds must be supported and supported at the policy level, especially for private enterprises. More mold companies are private small and medium enterprises. 5. From the perspective of the opening up of the whole country, from the Pearl River Delta to the Yangtze River Delta, from the Bohai Economic Circle to the revitalization of the Northeast, from the development of the western region to the rise of the central region, whether it is attracting foreign investment or domestic demand, the future economy will drive the entire industry. Rapid development.         Analysis of the development disadvantage of Guangdong mold industry 1. The biggest uncertainty factor of Guangdong mold enterprises is the appreciation of RMB against the US dollar. For the export-oriented mold enterprises, they will lose the cost advantage, and some low-end export mold enterprises will be difficult to survive. High-end mold enterprises have little impact; 2. Countries are protecting local enterprises due to the financial crisis, so export-oriented mold enterprises will face greater challenges; 3. It is difficult for Chinese mold companies to directly enter the international brand's industrial chain; 4, Guangdong mold from the home appliance plastic mold to automotive plastic mold needs a process, home appliances plastic parts pay attention to the cooperation between plastic parts, the car emphasizes the cooperation of plastic parts and other materials; 5, Guangdong mold talents in the country's peers are more sought-after Many talents have been attracted to the whole country by the pattern of large openness in the country; 6. Most of the mold enterprises in Guangdong are small and complete, lacking mutual cooperation, let alone integrating resources at the capital level. The number of automobile molds is too large, and one enterprise can't eat it, and it can't integrate the cooperation of other companies. It is bound to become a weak one. 7. Guangdong Mould is also facing the painful period of Guangdong's strategic transformation. In the process of double transfer and cage change, Since most of the downstream enterprises of mold service are moving to underdeveloped or underdeveloped areas due to environmental protection problems or as labor-intensive enterprises, the service cost is increased for mold companies. Some mold companies have been forced to move to underdeveloped areas because of low earnings; 8. Although the mold industry parks have been established, due to lack of guidance, not only the industrial chain and agglomeration effects of molds can be formed, but also become between mold companies. Vicious competition; 9, Guangdong mold business management methods often pursue people's skills rather than specialized, it is difficult to form professional precipitation and accumulation in the process; 10, the management level of mold enterprises is still the bottleneck of the development of many enterprises, China mold enterprises have When a large number of entrepreneurs who understand technology and manage well, it is the day when China's molds are realized from big to strong. Guangdong mold optimization and improvement of the industrial chain Guangdong Province, the better mold development area is Dongguan. From the perspective of Dongguan mold development, it is necessary to have sufficient funds to upgrade the industry. Dongguan has implemented the capital necessary to attract investment and prepare for the industrial structure. In order to truly realize the promotion from “inviting investment” to “investment investment selection”, Dongguan has established a library of investment promotion experts, composed of well-known enterprises, senior technical talents, and experts and professors from the city, with more than 100 people. In the investment inspection activities, experts are invited to provide opinions and play the role of the expert group. Whether the imported projects are in line with Dongguan's industrial policies, whether it can improve the Dongguan industrial chain and conform to the industrial structure, and adjust the direction, planning and feasibility of the project. Demonstrate and provide professional advice. It is reported that by the end of 2009, more than 400 of the more than 1,600 foreign-invested enterprises in Chang'an Town, Dongguan, were engaged in the production of mechanical hardware and mould industry. More than 600 of the more than 1,000 private enterprises with an investment of more than 1 million yuan focused on this industry. Production and sales, more than 3,200 of the more than 34,000 individual industrial and commercial households are engaged in the sales and service of this industry, employing nearly 150,000 people, with an annual output value of 12 billion yuan, accounting for nearly 30% of the total industrial output value of Changan Town. The total output value of molds is nearly 10%. The industrial cluster of mechanical hardware molds has formed a large scale in Chang'an, and has gradually enjoyed a good reputation in the mechanical hardware mold industry in the country and the world. Chang'an Town has been rated as "Guangdong Province Mould Professional Town", "China Machinery Hardware Mould Town", "Guangdong Province Torch Program Mould Characteristic Industry Base", "China Jewelry Industry Base", "National Torch Program Dongguan Changan Mould Industry" base". The mechanical hardware mold industry cluster has a high reputation. The mechanical hardware mold industry has become a veritable characteristic industry in Changan Town, which has driven the development of other related industries and formed a more obvious cluster economic effect. How to complete the industrial upgrading of the mold industry? Hong Huiping, president of Guangdong Die & Mould Industry Association, believes that equipment manufacturing enterprises should establish a modern enterprise system as soon as possible, change the operating mechanism, and encourage social capital and technology to participate in the reform of state-owned equipment manufacturing enterprises. The association has recently established large-scale enterprises such as New China Shipbuilding and China Shipbuilding. In exchange, the other party has agreed to participate in the cooperation in the production mode of molds, covers, parts, standard parts and non-standard parts, and participate in joint production. In addition, Hong Huiping believes that the shortage of skilled talents in line with the needs of high-end manufacturing is a common problem faced by the mold industry. For this reason, the association and the Kaohsiung University of Applied Science in Taiwan carry out cooperation projects with the association, which are funded by the investors and managed by the school. Luo Baihui, head of the International Association of Mould & Hardware Plastics Industry Suppliers, said that the mold industry has been growing at a rate of 20% per year since 2000. During the “Eleventh Five-Year Plan” period, both production and sales were booming, and production, quality and level were further improved, especially for automobiles. The development of manufacturing and IT manufacturing has promoted the improvement of mold grades. The excellent mold manufacturing equipment provides guarantee for the improvement of mold technology level. Equipment manufacturing enterprises should establish a modern enterprise system as soon as possible, change the operation mechanism, and encourage social funds and technology. Participating in the reform of state-owned equipment manufacturing enterprises, the association has recently exchanged with large enterprises such as New China Shipbuilding and China Shipbuilding. The other party has agreed to participate in the cooperation with the production methods of molds, covers, parts, standard parts and non-standard parts. produce. In addition, Luo Baihui believes that the shortage of skilled personnel in line with the needs of high-end manufacturing is a common problem faced by the mold industry. For this reason, the association has carried out cooperation projects with well-known universities in China. In 2010, Dongguan held an investment promotion conference in Beijing, Shanghai or Chongqing to attract large enterprises in the Bohai Sea, Yangtze River Delta or Southwest China to connect with the Dongguan industry. Dongguan will select some key projects with relatively mature conditions, lobbying, and actively launching investment campaigns. The main target customers are central enterprises, military enterprises, and well-known private enterprises. As a key industrial process equipment in Guangdong, the mold industry is also in this kind of good conditions and vast space, in the efforts to adapt to the needs of the province's industrial development, has been rapidly developed and improved, the industry-wide economy The scale and comprehensive economic strength have been expanding year by year, the mold manufacturing varieties have been gradually completed, the technical equipment level and mold quality of the mold enterprises have been continuously improved, and the ability to adapt to market demand and export earning has gradually increased. The position in the same industry in the country has been increasing year by year, and it has been moulded by China. The leaders of the industrial association called it “the largest province in China today, and the production volume and usage are the largest in the country.”         Dongguan Mould promotes the standardization of industrial clusters , and it is said that “first-class enterprises do standards”. According to Luo Baihui, Dongguan City has formulated and released 11 alliance standards including Changan Hardware Mould, Hengli Plastic Mould and Daoji Rice Powder. The industry alliance standards such as Dow and Humen Cable will also be released soon. If industrial clusters want to have stronger competitiveness, they should not only eliminate non-standard production, but also develop and implement enterprise alliance standards, continuously improve the industrial technology threshold, promote the improvement of industrial technology level, and create a high-standard industrial cluster brand. “Dongguan Manufacturing” has always been famous. Humen Clothing, Houjie Furniture, Dalang Wool, Changping Commerce... After years of development, “one town and one industry” has been quite large. There are currently 15 municipal-level industrial clusters in Dongguan, involving electronics, optoelectronics, automobiles, molds, furniture, and cultural and creative industries. However, there is a hidden worry in “Dongguan Manufacturing”: some industries lack uniform standards that are competitive in the industry. Over the years, with the rapid development of the economy, many characteristic industries in the city have already formed a certain scale of agglomeration, but it is precisely because of the acceleration of new product development, some early-developed standards can not keep up with the development speed of the industry, so that some products are produced. There is no standard to follow, which also results in the production status of the product. If there is a phenomenon that the national and industry standards do not match the true quality requirements of the products, there will be more examples of non-standard production. The existence of non-standard production not only makes the quality of the product difficult to guarantee, but also cannot guarantee the future development of the enterprise. In the absence of uniform production standards, the most prone to the entire industry is disorderly vicious competition. Because there are no standards or different standards of use, individual unscrupulous companies use inferior materials to produce and then seize the market at low prices. Such vicious competition is undoubtedly a major blow to the entire industry. Alliance standards can fill gaps where national standards and local standards are not covered. Generally speaking, national standards and local standards are biased towards product standards, while industrial process regulations such as design and testing are not very detailed, and alliance standards can be found here. After the actual operation reaches a certain stage, it can be upgraded to local standards and even national standards. In general terms, the alliance standard is a standard set by a regional enterprise that is adopted and adhered to by members of the association or local enterprises. Guangdong enterprises have generally paid less attention to the formulation of standards. Before 2009, most companies were still very strange to the "industry alliance standards." In 2009, as the parties faced the promotion and promotion of the alliance standards, the awareness of some enterprises changed, and even actively applied to join the development of standards. By guiding enterprises to voluntarily commit to join the standard alliance, it is possible to encourage enterprises with lower standardization to participate in the revision, promotion and implementation of standards, and play a certain role in understanding the concept of standardization and raising awareness of standardization. At present, enterprises and institutions in Dongguan have participated in the system and revised 205 international, national, industry and local standards, including 4 international standards, 110 national standards, 81 industry standards, 10 local standards, and assumed the National Technical Committee. There are 12 subcommittees of the Technical Committee/Working Group (TC/SC/WG), and 11 industry alliance standards have been developed and published. The scope of enterprise participation has also been continuously expanded, covering key industries such as electronic information, food, hardware, building materials, textile and garment, and electrical machinery. If an industry already has national standards and local standards, is it necessary to formulate alliance standards? Luo Baihui believes that enterprises participating in the formulation of alliance standards can improve the status of enterprises in the industry, master the standard discourse power, and improve the core competitiveness of enterprises. The need to pay attention to the development of alliance standards is to ensure that the formulation of the main body has sufficient strength to develop a high standard. Of course, in order to encourage enterprises to actively participate in the formulation of standards, the government also has policy guidance and rewards enterprises for funds. For example, Article 11 of the “Implementation Measures and Operation Rules for Promoting Manufacturing Standardization Projects in Dongguan” stipulates that each of the leading standards for the establishment of an alliance shall be awarded 50,000 yuan. Article 20 stipulates that 2-3 technical standards pilot towns and towns shall be funded each year, and each pilot town street shall subsidize 200,000 yuan. Each year, 10 pilot enterprises of technical standards are funded, and each pilot enterprise subsidizes 50,000 yuan. From the perspective of the government, the establishment of industry alliance standards and extensive implementation can solve a series of problems of non-standard production, and then create an industrial cluster brand. In October 2009, Changan released the mold alliance standard. According to Luo Baihui, Changan has more than 1,000 mold companies with an annual output value of 15 billion yuan. However, because the national standards are relatively lagging behind, the index requirements are low. According to the characteristics of this industrial cluster, Changan Town and enterprises have developed eight mold series alliance standards with reference to the mold industry standards of advanced countries in Japan. After the implementation of the industry alliance standard, the overall quality level of Changan Mould was effectively improved. Luo Baihui believes that selecting appropriate industrial clusters to promote alliance standards to improve industrial technology thresholds and eliminate non-standard production has optimized the development of industrial clusters to a certain extent, thereby enhancing the overall competitiveness of regional brands and forming a “government + industry association”. +Enterprise's joint operating model. There are different lengths in the two models: setting standards and setting standards for enterprises. The former is a good platform for reconciling the government, associations and enterprises. The shortcomings are lacking in professionalism. The latter has rich experience in practice and a better understanding of standard norms, but in integrating resources. There are limitations in terms. If the alliance standards are well formulated, they can play a different role, form a good reputation, and enhance the competitiveness of regional products in the industry.         Dongguan's mold output value of 20 billion radiation effect is great. Since 2010, Dongguan City has vigorously cultivated auto parts and other characteristic industries. The implementation of industrial investment has achieved certain results, and the use of foreign capital has shown a good development trend. From January to October, the contracted foreign investment in Dongguan reached US$32.26 million, a year-on-year increase of 252.57%. The annual work was completed ahead of schedule; the actual use of foreign capital was US$33.3 million, an increase of 75.10% year-on-year, of which 8 new foreign investment projects were signed in January-October. The cumulative total investment reached US$30.728 million. The auto parts industry is one of the important pillar industries of Guancheng's economic development. By the end of 2010, the total production value of its auto parts enterprises is expected to be close to 5 billion yuan, accounting for more than 55% of the manufacturing output value of the whole region. Guancheng takes the Guancheng Science and Technology Park and the East Industrial Park Guancheng Park as the carrier, positioning the auto parts industry as the key development industry in the future, continuously enhancing the magnet effect of the auto parts industry chain investment, actively introducing auto parts manufacturing enterprises, and the auto parts industry is already in Dongguan. The city has formed a situation of gathering and development, which will lay a solid foundation for the creation of a characteristic auto parts industrial park in the Guancheng Park of the Eastern Industrial Park. The Wancheng Park has newly introduced Fushou Auto Parts (Dongguan) Co., Ltd., which is the first-stage investment in the production of engine key parts and components, and Japan's TSK Co., Ltd., a key manufacturer of door and window molds and software development. Up to now, there are 10 auto parts enterprises in Guancheng, including 7 large-scale enterprises, with a total investment of more than 200 million US dollars. The current auto parts production mainly includes automobile EFI devices, air conditioning system compressors, steering gears, seals, There are nearly 30 kinds of instruments, navigation devices and automobile motors, which basically cover the supporting industries of major automobile manufacturers in Japan such as Honda, Dongfeng Nissan, FAW, Shanghai Volkswagen and Hainan Mazda. In 2010, Guancheng Auto Parts Industry realized a total industrial output value of nearly 5 billion yuan, and the total tax payment amounted to 200 million yuan. According to Luo Baihui, the head of the International Association of Moulds and Hardware and Plastics Industry Suppliers, the proportion of molds that can drive related industries is about 1:100, that is, the development of molds is 100 million yuan, which can drive 10 billion yuan in related industries. In other words, Dongguan only The 5 billion auto parts industry in Wancheng District needs to develop 50 million molds to support. Dongguan has quietly raised a car industry fever, Changan, Liaobu, Songshan Lake, Hengli are eager to develop car projects. According to Dongguan's "Opinions on Promoting the Development of the Automobile Industry", by 2013, Dongguan will strive to introduce one or two large-scale automobile production projects. In order to develop the automobile industry into one of the emerging pillar industries, Dongguan has selected several key breakthrough areas in automotive electronics, mold, logistics and trade. According to the development ideas disclosed in the Opinions, Dongguan wants to use the foundation of the whole vehicle to drive the automotive electronics, mold, logistics and trade industries with large-scale high-quality vehicle projects. In the near-term planning, by 2013, the Dongguan auto industry will strive to introduce one or two large-scale auto vehicle production projects, and introduce a number of high-quality auto parts manufacturing enterprises to form an industrial agglomeration, and eventually develop into one of the emerging pillar industries. Among them, planning in Changan, Houjie, Fenggang, the development of automotive hardware and plastic parts, automotive special molds, automotive bearings, automotive motors and other products, further development of automotive engine parts, drive system components, steering system components, Suspension system components, brake system components, etc. According to Luo Baihui's investigation, there are more than 400 foreign-funded enterprises in Chang'an Town engaged in the production of this industry in 2007. More than 300 private enterprises participate in production and sales, and more than 3,000 individual industrial and commercial households provide sales and services, with nearly 100,000 employees. The output value is nearly 8 billion yuan. According to the growth rate of 15%, the output value of molds in 2010 will reach 12 billion. In contrast, Hengli Town's mold industry achieved a GDP of 3.1 billion yuan in 2009, a year-on-year increase of 12.7%. In 2010, the town's mold industry production value was 4 billion yuan, and it is expected to reach 5 billion yuan in 2011, accounting for the total industrial output value of the town. More than 30%. According to Luo Baihui's judgment, the output value of Dongguan's molds in 2011 will exceed 20 billion, which is expected to account for more than 15% of the total output value of the country's molds. The status of the pillar industry is very prominent, and the industrial agglomeration upgrade has been effectively promoted. Hengli: The fifth mold opening ceremony is to strive for the output value of the mold industry to reach 10 billion. The 5th Guangdong Dongguan Mould Manufacturing Machinery Exhibition will open on October 13th. The scale of this exhibition is larger than the previous 4th. 500, with an exhibition area of ​​15,000 m2. The products on display mainly include mechanical, hardware, mold manufacturing, cutting tools, measuring tools and other brand products. According to Luo Baihui, secretary general of the International Association of Mould & Hardware Plastics Industry Suppliers, during the “Twelfth Five-Year Plan” period, Hengli Town will strive to make the town's mold industry through strengthening the industrial base, industrial upgrading and optimizing the service environment. The output value reached 10 billion yuan. According to Zhu Zhuming, member of Hengli Town Committee, in recent years, Hengli Town has continuously improved the popularity of Hengli Mould Industry by holding local exhibitions and exhibiting outside the exhibition. Through the implementation of “100 Master Mould Training Project”, a group of local mold talents have been cultivated. To enhance the original driving force of industrial development; to promote the industrial informationization and promote the upgrading and optimization of the mold industry by building the “Liangli Mould Informationization Public Service Platform”. It is understood that at present, there are more than 650 enterprises engaged in mold-related industry management in Hengli Town. Mold companies produce automotive parts, toys, machinery parts, household appliances, office equipment, communications equipment, audio equipment, alloy products and other industries. The company's products mainly use stamping dies and plastic molds as the mainstream system. Zhongxin, Zhongtai, Tianzhu, Xinpin, Yingtuo, Fuyu and other large-scale mold manufacturing enterprises with an output value of over 100 million yuan enjoy a good reputation in Asia. At the same time, Hengli Mould Industry has also won a series of honors: in 2008, it won the title of “Professional Town of Mould Manufacturing in Guangdong Province”, and was selected as “the first batch of key industrial development clusters in Dongguan” in 2009, 2010” Dongguan Hengli Mould Professional Town Technology Innovation Platform was successfully established. In June 2011, it was awarded the title of “China (Dongguan Hengli) Mould Manufacturing Town”.         Three starting point to promote industrial development, "five-second" period, the mold industry Hengli Town development goal is to strive output value reached 100 billion yuan, the formation of a solid pillar industries. It is understood that in the next few years, Hengli will do a good job in the construction of the Taoyuan High-tech Industrial Park, increase its efforts to do a “100-mold master training project”, implement key investment and introduce new vitality in the mold industry, and improve the effectiveness of self-organized exhibitions. Actively organize the group to go out to participate in exhibitions and other work, further consolidate the industrial strength, improve the supporting system, and extend the industrial chain, thereby consolidating the industrial base. At the same time, the town will promote the optimization and upgrading of the mold industry as the work goal, actively strengthen the communication between government and enterprises, build a platform of “production, learning and research”, promote the technological transformation, product development, innovation and excellence of the enterprise, and upgrade the mold of Hengli Town. The industry's technical level and core competitiveness have vigorously implemented the brand-driven strategy, focusing on the promotion of the collective trademark of “Liangli Mould”, arresting registration, promoting regulation, and launching the famous brand of Hengli Mould. In order to better serve the development of the mold industry, Zhu Zhuming told reporters that Hengli will include accelerating the construction of “Liangli Mould Informationization Public Service Platform” and earnestly exploring “Mold Inspection Center”, “Mold Development Center” and “Mold Design Center”. And the "innovation center" construction ideas, accelerate the cultivation of mold technology innovation platform, and strive to provide enterprises with more considerate and better service. The radiation effect of the automobile and IT information industry driving the mold industry shows that the mold industry and other related industries complement each other, making the mold industry continue to focus on new market demand to achieve its own expansion, while the automotive industry and IT information industry have driven the growth of the mold industry. The power. China Automobile Industry Association statistics show that in 2005 domestic car sales reached 5.9 million, ranking second in the world. In 2001, China’s automobile consumption was only 2.73 million, accounting for 4.3% of the global auto market. In 2005, this proportion increased to 8.7%. In the future, the auto market will maintain a growth rate of around 15%. The market is bigger than the whole vehicle, supporting the three areas of vehicle maintenance, old car maintenance, and non-automotive engine internal combustion, and can provide international procurement. It is predicted that China's domestic demand for auto parts will reach 180 billion yuan in 2010. More than 95% of these require molds to be manufactured. Such a huge demand market will significantly drive the rapid development of the mold industry that provides equipment for the auto parts industry. In the field of IT information industry, the added value of China's information industry reached 1.14 trillion yuan in 2005, and the sales revenue reached 3.4 trillion yuan, a year-on-year increase of 27%. The main products such as mobile phones, color TVs, laser disc players and notebook computers grew by more than 30%. During the "Twelfth Five-Year Plan" period, China's information industry will continue to develop rapidly, so China's IT molds will still be in short supply. In recent years, China's mold industry has achieved rapid development. The structure of China's mold products has become more reasonable. The share of large-scale, sophisticated, complex and long-life molds with high technology content has increased from 20% to 30%. In 2009, China's mold sales reached nearly 1,000. 100 million yuan. At the same time, the equipment level of some mold enterprises has been continuously improved, the technical level has been continuously improved, the production capacity has been strengthened, and the mold industry has shown a new development trend. The "radiation" of an industry is inseparable from the establishment of industrial parks, and the mold industry has begun to build its own growth chain. The output value of the mold industry and its related industry output value is about 1:100, that is, every 100 million yuan of mold can drive the development of related industries of about 10 billion yuan. The overall development trend of the mold industry called "Golden Key" has become refractive related. A mirror of industry development. Luo Baihui said that the promotion of clustering and the gradual formation of a mold industry chain with reasonable division of labor, sound support and close cooperation have led to the development of regional molds, related industrial chains and even manufacturing. At present, many local governments recognize the importance of the mold industry to the development of manufacturing, and pay more attention to the development of the mold industry. The establishment of China's mold industry park is being "heated".据罗百辉介绍,河北黄骅、宁波余姚、宁海和苏州昆山等模具园区都有所扩大;新的模具工业园区正在加紧建立,成都市成立了模具产业推进办公室,重庆、长沙、大连、深圳、东莞、苏州、天津、沈阳、西安、上海、宁波北仑、浙江黄岩等已建立模具园区。有些高科园内模具企业已占有相当的份量,像天津高新区就有40多家模具企业。这些模具工业园区建立的模式将使得模具业的辐射效应进一步升级。

Low-E Insulated Glass

Low e insulated glass is one kind of energy saving glass. It is also called low emissivity glass. The functional coating silver material can reflect most of the solar infrared lights which is the main cause for heat transfer whereas the visual light not influenced. Thus making the interior side cool in summer.

Insulating glass units, or IGUs, are designed to keep homes warmer in the winter and cooler in the summer. consists of two or more glass window panes separated by a vacuum or gas-filled space to reduce heat transfer across a part of the building envelope. A window with insulating glass is commonly known as double glazing or a double-paned window, triple glazing or a triple-paned window, or quadruple glazing or a quadruple-paned window, depending upon how many panes of glass are used in it construction.

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