How does O2O in Wuxi Furniture Industry cater to the era of "Big Data"

The arrival of the “Big Data” era is a challenge and an opportunity for the Wuxi furniture industry . It can effectively guide the supply chain, product development, and online drainage, thereby improving the operational efficiency of the platform. It poses a threat to the traditional business model mountain. At the same time, the industry has also grown rapidly.

The Wuxi furniture industry is a traditional building materials industry. Because it is too traditional, the pace of growth is relatively slow, and the true e-commerce era has not yet arrived.

The key to the successful upgrade of furniture e-commerce is that merchants open traditional services and experiential consumption, and take the Internet thinking at the forefront. The pace of traditional merchants follows, forming the perfection of Internet thinking and brand concept. Combined, in this environment, the current O2O mode is the key to the closed loop.

Compared to the business model of Wuxi Furniture Mall, O2O can be said to push the traditional business model to reconstruction. Big data can help enterprises plan the best offline layout for rental price. In the era of transformation and upgrading of the furniture industry, traditional enterprises need to correctly apply Internet thinking to marketing, change traditional marketing models, and take advantage of big data. The furniture industry has achieved a perfect transformation and success.

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