Stone market calls for integration of resources
I. Geographical advantage in the stone industry
“The stone in the world is in China, the stone in China is in Fujian, and the stone in Fujian is in Xiamen.†This reputation is not too much for Xiamen. Xiamen has a long history of stone production and export, a variety of varieties, known overseas. As early as the 1980s, the stone industry in Xiamen has entered the era of stone industrialization, and is one of the most important stone production and export bases in China and even in the world. According to statistics, there are more than 600 professional stone import and export companies in Xiamen, and more than 4,000 stone processing and trading companies around the country import, purchase and export stone directly from Xiamen all year round. There are more than 1,000 high-quality stone materials imported and exported all over the world in Xiamen Port all year round. Almost all kinds of stone products in the world are included in the region, and most of the stone products made in China in Europe, Australia, Japan, and other markets are the works of Xiamen stone companies, such as India, Brazil, Spain and other world-famous stone varieties, and most of them are from Xiamen Port. Human environment. The professional stone import and export companies in Xiamen and surrounding regions started earlier and created a large number of stone professionals. At the same time, Xiamen's unique geographical environment and supporting facilities, natural deep-water ports, a sound land, sea and air transportation network, and modern service facilities have provided sound logistics hardware for the development of the stone industry. The leading players in the natural stone market have been transposed in recent years. As Italy and Germany, the main producers and major consumers of stone in the world, have been replaced by China and the United States respectively. In the world stone market, Italy has faded out, Russia has risen, China has been the first, and the development of stone industry in other countries has already entered. Fast track.
Second, the international market for contention
1, the United States market
In response to changes in the world's stone-consuming countries, the United States has replaced Germany as the most important consumer of stone. The United States has a stable economic situation, a large demand for products, and a good sales price. Architects, decorative artists and American consumers' preference for stone is the main source of U.S. consumer growth. The US market's consumption characteristics are that it requires the product to sell its products through agents. Consumers pay more attention to understanding the opinions of architects and decorators. They tend to organize groups to the United States to promote sales, participate in exhibitions, academic conferences, and introduce products.
2, South Korea market
For a long time, Korea is an important exporter of Japanese stone. From 1960, the Korean stone industry exported granite raw materials to Japan and gradually formed the stone industry. From the 1970s to the 1980s, it became a country that exported raw materials and processed products to Japan. In the late 1980s, South Korea became the first country to export stone to Japan. By 1989, the export of stone exceeded the top record of 616,000 tons, with an export value of 320 million US dollars. After that, the first place of export became China, and South Korea even imported stone from China. According to statistics, 92% of Korean stone is imported from China. In the future, with the economic development of South Korea, the demand for stone will increase, and the stone imported from China will increase accordingly. The relationship between the stone industry in the two countries is inseparable. To better occupy the stone market in South Korea, China can only strengthen its mutual connection with South Korea so that it can develop together.
3, the Japanese market
Due to the scarcity of resources in Japan, all the stone materials needed are actually imported, with granite imports reaching 95% and marble 100%. The Japanese market has a particularly high quality requirement for stone materials, requiring absolutely no defects and no color differences. Stone is mainly used for high-end luxury buildings and modernist style buildings. It is also used for tombstones and handicraft production. To export to Japan, there must be two basic requirements: (1) strictly observe the delivery date; (2) ensure the quality of the product, mainly the color and texture should be consistent. The Japanese stone market is divided into four categories: the production plate market, the civil construction market, the scenic spot and the general construction market, the sculpture, the park scenery, the interior decoration and the craft market.
4, European market
In the production of stone products for European customers, production for German customers is to be handy when it comes to production, because German customers are not very picky about material requirements, and they are looking for natural results. When selecting products for UK customers, we must be careful when choosing materials. Treating Russian guests must be both prudent and open.
Third, the establishment of honesty mechanism, calling for industry resources integration
In recent years, due to the non-standard development in the industry, resulting in a reduction in industry integrity, vicious competition between enterprises, the absolute profits of products are getting thinner and thinner, and many businesses are unsustainable. In view of this situation, the government should rectify and standardize the market through various industry management measures. The association should also vigorously promote and guide the positive interaction between enterprises, and enterprises should cooperate with each other and take effective measures to manage them. Specifically, they must:
1. Strengthen the management of mine exploitation, implement restrictive and phased mining, and ban non-environmental protection and small workshop-style plunder mining and processing.
2. The government promulgated and formulated industry management policies and supply standards, standardized market mechanisms, and supported the production of standardized enterprises.
3. Promote integrity management and law-abiding operations, set up exemplary models for the industry, and improve the image of the industry to meet the requirements of international market competition.
4, in the talent, technology through seminars, exchanges and cooperation in the form of positive interaction, in order to improve the overall strength of the industry.
5. With the help of existing regional industry scale advantages, such as Guangdong Pearl River Delta, Fujian Quanxia and other places, the stone industry will gradually develop in the direction of industrial clustering, group scale, and regional strategic cooperation in the operation and management, and establish industry regions. Economic union.
6. Through extensive resource integration in the above aspects, establish multi-faceted industry information resources exchanges and cooperations such as equipment, mining, processing, technology, environmental protection, energy conservation, branding, research and development of new products, establishment of industry brands, and give full play to the leadership of large enterprises. Role, guide and improve the overall strength of the industry.
7. In the international market, we should dare to compete with foreign merchants. Major companies should combine our efforts to establish alliance procurement on international raw material imports, reduce the cost of raw material procurement, establish export of regional products, and establish price alliances. The export price of products will jointly bid on the international engineering market, increase the momentum and status of Chinese stone in the international market, gradually beat the international high-end market, and establish international influence in the industry. In international exhibitions, it is necessary to fully reflect the status of China's stone powers. Through industrial upgrading, independent innovation, energy conservation and environmental protection, and resource integration, the stone industry in China will surely leave a better future.