Analysis of PPE Market Status and Development Trend
(This article is sorted out from the speech of the meeting of Chen Haida, a consultant of the Safety and Health Protection Products Committee of China Textile Business Association)
With the reform and opening up of China's economy, after nearly 20 years of hard work, China's PPE industry has made great progress. At present, China's PPE market has basically got rid of the primitive stage of low-price competition for primary products. Most PPE companies have begun to study product models, focus on product quality, pursue product brands, and pay attention to the new stage of domestic and international markets. There are PPE companies with business scale, development capabilities, marketing strength, and an annual output value exceeding 100 million yuan.
In recent years, the annual output value of China's PPE industry has grown at a rate of 10-15%. It can be said that the Chinese PPE industry is entering the stage of innovation and development. Looking back at the impending 2017 PPE market in China, there have been many new changes and some new developments. The status of healthy, stable and sustainable development is the mainstream of China's PPE market.
I. Status Quo of China's PPE Industry
1. Foreign capital starts to enter the Chinese PPE market
The domestic and foreign markets have further converged, and foreign capital has begun to acquire Chinese PPE circulation companies or to move capital into circulation enterprises. The injection of foreign capital into the Chinese PPE market shows that the development prospects of the Chinese PPE market are promising.
2. Chinese PPE manufacturing companies use various forms to enter the international market
The auction method acquires foreign PPE production companies and brands, and enters the European market through products.
3, China's PPE production companies began to use new materials on PPE products
The new ultra-lightweight rubber foam safety shoes have achieved light and comfortable wearing, good air permeability, and improved non-slip, wear-resistance, folding-resistance and anti-static performance;
The safety shoes of the fly-weaving materials have the characteristics of novel style, light and comfortable, and can greatly reduce the use of animal leather, and are safer and more environmentally friendly.
4. A small number of Chinese PPE companies have been listed on the SME Board, GEM, and New Third Board after hard work
Shanghai Baoya Safety Equipment Co., Ltd., Shanghai Baiye Safety Equipment Technology Co., Ltd., and Suzhou Nagoyou Protective Equipment Co., Ltd. and other companies have successively listed on the New Third Board;
Some companies in the local equity exchange market, which is usually listed on the four-plate listing.
5. Some Chinese PPE family companies have second-generation chiefs
China's labor protection products companies, whether they are production-oriented or business-oriented, are mostly private family-owned enterprises;
Many of the children of business leaders enter the role and begin to inherit their father’s career with a vision of development and a mode of thinking.
6. Some brands with high reputation in the industry-owned state-owned holding company were acquired by private enterprises because of system reforms or market changes.
7. Domestic and foreign websites pay attention to and enter the Chinese PPE market
More domestic PPE companies sell their products through various network platforms. The e-commerce platform serves as a new type of marketing method, which assists more laborers in their recognition of the role of physical stores and direct sales.
8. All localities carry out low-carbon environmental protection work according to the unified requirements of the central government.
Low-carbon economy, resource conservation, and the creation of an environment-friendly society have become an important part of China's sustainable development strategy. China's PPE industry must do a good job in energy conservation, emission reduction and environmental protection.
Second, China's PPE market development trends and prospects
China's PPE industry is a sunrise industry that is in an era of innovation and development. It will develop along with the development of China's economy, and will continue to tap potential as the international market develops. Under the premise of current China's economic transformation and development and supply-side reforms, the labor protection industry in China is also facing adjustments and development, as well as opportunities and challenges. Some companies, especially some low-end products, are facing elimination. Most of the companies have adapted to changes in the market, adjusted their business concepts and operating varieties, maintained a good rate of development, and provided experience for the future development of the company.
China's PPE industry must develop in the future and must persist in innovation, reform, and development. Innovation is the development of protective equipment with scientific and technological content. Not only manufacturing, but also intellectual development; reform is to adapt to market demands. It must not only adhere to the physical store service, but also make full use of the Internet to conduct network promotion and sales; development is to Steady growth, through market research, actively developing products with market demand, both to meet market demand and make the company develop, therefore, China's PPE market will face the following development trends:
1. China's PPE industry or there will be a group of Chinese companies with capital strength, marketing capabilities, production or operation of a comprehensive range of Chinese-style comprehensive, can compete with foreign brands, there will be more Chinese PPE industrial clusters, The existing industrial clusters will form a new industrial cluster model led by leading companies and divided by product category and raw materials.
2. Group standards and corporate standards will guide the direction in China's PPE industry. At the 30th meeting of the Standing Committee of the Twelfth National People’s Congress on November 4, 2017, the newly revised “Standardization Law of the People's Republic of China†was adopted. The new standardization law clarified the legal status of group standards, which will further encourage the associations Enterprises develop protective group standards and corporate standards that are higher than the national mandatory standards to better improve product quality.
3. China's PPE product testing will become more rational and rational. It is understood that the State Administration of Work Safety will remove the “Administrative Bureau of Safety and Safety No.124 (2015) No. 124†issued by the State Administration of Work Safety on December 29, 2015. Article 7 of the "Regulations Encourage Employers to Purchase and Use Labor Protective Products Obtaining Safety Signs", and the safety mark certification is no longer a disguised form of mandatory obligation and truly becomes an enterprise's voluntary behavior.
4. The China Labor Protection Products Fair will become the largest and best platform for domestic and international PPE products and upstream and downstream company product trading, becoming the PPE industry information dissemination and exchange platform, which will attract more international exhibitors to exhibit and invite more With overseas trade visitors entering the market, labor insurance products trading will bring more business opportunities and benefits to PPE companies at home and abroad.
5. The e-commerce network platform will further expand the marketing market for Chinese PPE companies. With the development of e-commerce, many Chinese PPE companies have already launched domestic sales activities through various e-commerce platforms, or through cross-border e-commerce. A new type of export trade will help Chinese small and medium-sized PPE companies export their products.
6, adhere to green, low-carbon, environmental protection, PPE companies must not only do a good job of the protection of human products, but also to do a good job of energy-saving emission reduction of the production environment, we must start from the transformation of production conditions, promote the use of automated production equipment, intelligent Robots improve production efficiency and environmental conditions and contribute more to social development.
7. Stick to the path of innovation and development and bring into play the spirit of Chinese craftsmen. The development of China's PPE has experienced many stages of imitation, less innovation, more homogeneity, less quality, heavy production, and less innovation. We must adhere to product innovation, increase investment in science and technology, and cooperate with related research institutions and universities. To develop more China-made PPE products for safe production services.
8. The “Labor Insurance Industry + Big Data Construction†project will be carried out in China's PPE industry. The “Common, Common, Shared†labor insurance industry + big data construction work will be established by the China Textile Business Association’s Health and Safety Protective Products Committee. Under the common support of the industry, do a good job of database preparation, select a large variety of varieties to carry out data accumulation, and form a more complete data, providing an effective reference basis for the development of the industry.
China’s PPE industry has achieved better development with the support of the entire industry, and we must follow the “Remember the mission, keep the mission in mind, and continue to advance†proposed by General Secretary Xi Jinping at the 19th CPC Congress. We will do a good job in China's PPE industry, provide better services for safe production, and serve employees' safety and health!
Disclaimer: This article is for the meeting of Mr. Chen Haida, Consultant of the Committee of Safety, Health and Protective Products of the China Textile Business Association , and will be published by the China Labor Insurance Network. For reprint please specify the author and source.
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